# LEGO UPO sighting drone show – Drone Stories

> For the LEGO Group, drones flew kids’ ideas about space travel over the New York skyline: the first-ever sighting of a UPO, an Unidentified Playing Object.

Source: https://dronestories.com/drone-shows/lego-upo-new-york/

Kids’ space ideas over Manhattan

# LEGO UPO sighting

Is it a bird? Is it a plane? No, it’s a UPO. The LEGO Group invited kids around the world to share their ideas on space travel, and their predictions flew over the most photographed skyline in the world.

| | |
|---|---|
| Client | LEGO Group |
| Location | New York City |
| Type | brand |

More [drone shows in New York](/drone-shows/in/new-york/)

## Unidentified Playing Objects

The night became the first-ever UPO sighting: Unidentified Playing Objects, built from the children’s own ideas and drawn in light above New York City. Drone Stories did the show production and creative development, working with the agency Golin.

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