Drone shows for brands & agencies
A launch the whole city looks up at.
A drone show gives a brand launch one moment everyone sees at once: your story drawn in the night sky, timed to the second, filmed by every phone in the crowd. We have flown for Spotify, Samsung, Disney+, Kargo and Formula 1. You get the moment, content that travels and a clean sky with no debris.
FORMULA 1 LAS VEGAS GRAND PRIX
Formula 1 · Las Vegas - USA · 1,000 drones
The launch moment
One moment the whole city looks up at
A launch needs a moment people can point at. A drone show is that moment: your product, logo or story drawn in the night sky, timed to the second, seen by everyone in the square and everyone at home. Samsung unveiled a foldable phone over the IJ in Amsterdam. Spotify closed ADE with 600 drones. Formula 1 launched its Las Vegas Grand Prix from Caesars Palace.
We build the show as a narrative, not a slideshow of logos. The reveal comes at the end, because that is when the cameras are up.
Brand-safe airspace
Permits, safety and a clean sky
Your legal team will ask two things: is it allowed, and is it safe. We handle both. Every show flies under an aviation-authority approval for that exact site and time, with a safety zone that keeps drones away from the crowd. We have flown over Manhattan, over the Strip in Las Vegas and over the Croisette in Cannes.
Drones make no debris and little noise. There is no ash on the cars in the VIP parking and no complaint from the neighbours. Nothing on the ground the morning after.
Content that travels
Shot for the phone, not only the guest
The people at the show are the smallest audience. The show is designed with the camera in mind: formations that read on a vertical screen, a pace that fits a 30-second clip, a reveal that survives compression. Disney+ used a show over Santa Monica Pier purely as online content. Kargo owned the Cannes Lions sky with 600 drones.
Plan the filming with the show, not after it: the camera position decides which formations you keep.
What it takes
Lead time, site, permits, cost
No fixed price list exists. Most shows fall between 100 and 1,000+ drones. The four factors below decide the rest. Read how drone show cost works.
- Lead time
- About a month for a show on a known site, longer for new airspace or a design that needs several rounds. Tell us early; permits, not animation, set the clock.
- Site
- A clear take-off area a short distance from the crowd, sightlines to the sky and a place for the audience to stand or film. Water, parks and rooftops work well.
- Permits
- We apply for the airspace approval and coordinate with the local authority and the venue. Airports and restricted zones need exemptions, which take time but are usually possible.
- What drives cost
- Number of drones, show length, location and permits, and the complexity of the animation. Most brand shows fall between 100 and 1,000+ drones. How cost works.
Shows we flew for brands
All showsFORMULA 1 LAS VEGAS GRAND PRIX
Formula 1 · Las Vegas - USA · 1,000 drones
Shakira at Copacabana
Shakira · Copacabana Beach, Rio de Janeiro · 1,500 drones
Kargo at Cannes Lions
Kargo · Cannes, France · 1,400 drones
KARGO Cannes Lions Festival
KARGO · Cannes, France · 600 drones
Mercedes-AMG & IWC Speed City, Las Vegas
Mercedes-AMG & IWC · Las Vegas, USA · 1,000 drones
Spotify x ADE
SPOTIFY · Above the IJ, Amsterdam · 600 drones
FAQ
Questions we get asked
How many drones does a brand launch need?
Enough to draw your logo or product legibly at the distance the audience stands. We prefer a minimum of 100 drones; below that, shapes get hard to read. Shows for Spotify and Kargo used 600, Formula 1 and Mercedes-AMG used 1,000. Product renders and typography want more drones than abstract animation.
Can you show our logo, product or a QR code?
Yes. Logos, products, typography and animated sequences are standard. We storyboard the show with your team and confirm every frame with a video render before we fly, so brand guidelines are met in the sky as on paper.
Can a drone show fly in a city centre?
Often, with the right approvals. We have flown over Central Park in New York, the IJ in Amsterdam and the Las Vegas Strip. The site needs a safety zone the audience does not enter and clear airspace; near airports we apply for an exemption.
What happens if the weather turns?
Drones handle a few drops of rain and wind up to 25 mph (40 km/h). The pilot on site makes the call. We plan a weather window and, where the event allows, a back-up slot, and we tell you the risk before you commit.
What if a drone show is not the right call for our campaign?
We are open about it. If the moment does not need a story in the sky, or if a different kind of show fits the campaign better, our partners at Sky Elements are the right call. We fly the shows that have to land.
Not you? Drone shows for
Let’s collaborate
Launching something? Put it in the sky.
Brief us on the product, the city and the date. Within a day you'll hear whether a drone show will make the impact you need, roughly what it takes, and what we'd do with it.